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赢手网协助中国企业收购欧盟玩具商标

Windealer made it to purchase a CTM for client

发布时间:2015-04-24 作者:admin

中文稿内容:

(因客户保密原则,以下均为化名)

A公司是中国国内在儿童玩具行业的龙头企业,国内市场占有率名列前茅,其生产的高端儿童玩具行销国内外。遗憾的是,A公司长期为欧美儿童玩具巨头公司代工,利润率并不可观,尤其是在欧洲经济低迷、人民币汇率浮动较大的当下,A公司在欧洲的经营面临严重挑战。经过A公司管理层的一致决议,希望收购一件关键类别的欧盟商标(CTM),并借此作为自有品牌,尽快打入欧洲市场,并尽可能避免因未注册商标而使用导致的侵权指控。赢手网接受委托之后,通过自有合作机构网络,为A公司推荐了多个备选的欧盟商标,并最终与德国B公司达成协议,成功以低于A公司预算的价格,将某欧盟商标收入囊中。

 

英文稿内容:

(Anonymous names are used herein for client confidentiality reason)

As one of the top toy manufacturer & seller in Chinese market, company A is outstanding in a big proportion of domestic market share, especially for high-quality kids’ toy products.  It was always reluctant to mention that company A has been the OEM for many giant international toy companies from the Europe and US for many years and only obtained a limited amount of profits.  The situation is becoming worse since the EU economy is still struggling and the RMB exchanging rate has been varying frequently recently.  In order to compete with EU competitors and obtain reasonable profits, company A made the decision to export its own toy products into EU market with its own brand.  Thus, company A entrusted Windealer to purchase a valid CTM trademark registration in key Classes, by which it will help company to utilize the trademark as its own brand as soon as possible and avoid possible trademark infringement claim.  Finally Windealer made it to assist company A to purchase a suitable CTM registration at a very reasonable price (much lower than the budget of company A), through our own EU IP resources and networks.


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